
Ready for us to help you grow?
With over 20 years of expertise in healthcare, we empower businesses to enhance their product positioning and develop effective go-to-market strategies. Our focus is on driving sales growth and fostering strong, lasting relationships in the industry.
Here’s what to expect from the advising process
Project Kick-off
At the outset, we engage clients in a comprehensive discussion to understand their vision, objectives, and audiences. This phase lays the foundation for a tailored strategy, where we delve into the functional requirements of the project.
Sales Implementation & Strategy
With a solid strategy in place, we dive deep alongside you to bring your product or services to market. We provide hands-on support during the implementation of sales strategies, ensuring alignment with best practices and client objectives. We actively participate in crafting sales presentations, refining product positioning and messaging, conducting in-person meetings, and much more to ensure a successful launch.
EcoSystem Analysis
Our team leverages our exceptional rolodex of key industry leaders to accelerate the customer feedback loop while reducing your sales cycle timelines, ultimately driving your sales opportunities.
Driving Ongoing Business Growth
Cultivate and maintain strong relationships with your team and key external stakeholders to identify ongoing business development opportunities for your continued growth.
“Continues to Produce Results”
“Shawn was our first critical sales hire at Sema4 in 2017, leading to rapid growth in our genetic testing segment. He targeted and secured the largest account in the IVF segment, which others thought unattainable, driving 350%+ core product volume growth in two years. His blend of people skills, relationships, and sales expertise made us the market leader and contributed to our going public in 2021. Since then, his portfolio at Blue Cardinal Advisors has expanded into business development across health and life sciences, where he continues to add value for clients.”

Tom Neyarapally
CEO
Archetype Therapeutics
“Driving Significant Growth”
“Shawn is a premier industry connector whose extensive network includes key leaders in the field. This invaluable network creates opportunities that drive significant growth for our company.”

Diana Penninger
CEO
Reproductive Solutions
“Quick and Effective Results”
“Shawn and the team at Blue Cardinal Advisors have been instrumental in helping us connect with industry leaders to accelerate our GTM. The time to results has been nothing short of incredible, and we’re excited to continue our partnership to supplement our sales and BD efforts.”

Jessica Bell van der Wall
Co-Founder & CEO
Frame Fertility
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